Every big idea starts small. Vijay Mamra Private Limited is the brainchild of visionary entrepreneur Mr. Mansukhbhai Patel, who founded the company in 1980 with a simple yet powerful vision: to deliver premium quality food products at affordable prices. From humble beginnings—producing just 15 bags per day at a small unit on Ganjiwadi Road in Gondal, Rajkot district—his dream has grown into one of India’s most trusted names in the food processing industry.
Passion for innovation, commitment to excellence, customer focused approach and premium quality product portfolio at a competitive price form the bedrock of Vijay Mamra. Since inception, the company has established its footprints pan India, including Maharashtra, Gujarat, Uttar Pradesh, Madhya Pradesh, Rajasthan, Delhi, Karnataka, Punjab and Andhra Pradesh under his visionary leadership. In keeping with Mr. Mansukhbhai’s vision, the company is now committed to achieving his grand vision to take Vijay Mamra to the world.
Three decades later, we are an ISO 22000 : 2018, NSIC and FSSAI approved company. The company grew from strength to strength with its state-of-the-art factories located at Ahmedabad and Gondal in Rajkot. It’s reflected in its annual turnover of Rs. 120 Cr. in 2017-18. This has been possible with the streamlined approach of its team of over 350 professionals, who leverage on their years of domain expertise to drive customer delight. The company operates on the business model of manufacturer to wholesaler to semi-wholesaler to retailer. Today, the company caters to some of the esteemed names in the food industry, including Reliance, Parle, Haldiram's, Real, Yellow Diamond, Bikaji, Patanjali and Future Group. Going forward, the company seeks your continued patronage to take it to the next level.
1980
In the quaint town of Gondal, Mansukhbhai Gajera embarked on a remarkable journey. Armed with passion and dedication, he started crafting Murmura—a beloved traditional snack—right from his home. Each day, he meticulously produced 100 kg of Murmura, which quickly found favor among the locals.
1987
Driven by a vision to expand, we established our first factory on Ganjiwada Road in Gondal. Vijay Mamra was born—a testament to our commitment to quality and authenticity. Our team worked tirelessly, ensuring that every batch of Mamra met the highest standards.
1992
Innovation became our hallmark. We introduced cutting-edge Roster machines into our manufacturing process. These marvels of technology enhanced efficiency, allowing us to maintain consistency while preserving the traditional flavors that define our products.
1995
Packaging matters. Under the brand name “Vijay,” we began offering small-sized packs—500gm and 400gm—making our products accessible to households across the region. Our commitment to quality packaging mirrored our dedication to the art of Mamra-making.
2004
Vijay Mamra Private Limited took a bold step by establishing a state-of-the-art manufacturing facility in Bavla. This move allowed us to scale up production while maintaining the essence of our heritage. Bavla became a hub of innovation, where tradition met modernity.
2010
Recognizing the evolving tastes of our discerning customers, we ventured into Poha manufacturing. Our Poha, like all our offerings, bore the unmistakable stamp of Vijay Mamra—crisp, flavorful, and crafted with love.
2020
Our growth knew no bounds. The serene town of Lodariyal welcomed our third manufacturing facility. Here, amidst lush green surroundings, we continued our legacy of excellence. Sanand Ahmedabad became synonymous with Vijay Mamra’s commitment to quality.
2022
Innovation never ceased. Makkai Poha—a delightful blend of tradition and novelty—made its debut. Our customers relished this new addition, and it became an integral part of their culinary experiences.
2024
Our latest creation, Roasted Chana, hit the shelves. Bursting with flavor and wholesome goodness, it quickly became a favorite snack for families, gatherings, and moments of joy.
